The Benefits of Using a Buyer's Agent
Using a Buyer's Representative offers the consumer many benefits. A Buyer's Representative will:

  • Evaluate the specific needs and wants of the buyer and locate properties that fit those specifications.
  • Assist the buyer in determining the amount that they can afford (pre-qualify) and show properties in the price range and locale the consumer has determined.
  • Assist in viewing properties and either accompany the client on the showings or preview the property on behalf of the client to ensure that the identified specifications are met.
  • Research the selected properties to identify any problems or issues to help the consumer in making an informed decision prior to making an appropriate offer on the property.
  • Advise the client on structuring an appropriate offer to purchase the selected property.
  • Present the offer to the seller's agent and seller on client's behalf.
  • Negotiate on behalf of the buyer client to help obtain the identified property. Keep in mind that the buyer agent will be doing so with their client's best interests in mind.
  • Review and explain all legal documents to their buyer client.
  • Recommendations and assistance in securing appropriate financing for the selected property.
  • Provide a list of potential qualified vendors, e.g. movers, attorneys, and carpenters, if these services are needed by the consumer.

Most importantly, the buyer can be confident that they are fully represented throughout the real estate transaction.


How do you hire a Buyer's Agent?

To have an agent represent you, the Buyer, requires an "Exclusive Buyer Agency Contract" to be executed between the Buyer and the Agent. This Contract details what is involved with a Buyer Agency and also what should occur if there is a possibility of a Dual Agency situation.


Buyer Agent vs. Seller Agent


Seller's Agent

Under this system all Brokers and Agents (including the agent who sells you the home) are Agents for the Sellers and have a duty to represent the Seller's best interests, including:

  • Negotiate for the highest price possible
  • Structure the transaction to the Seller's advantage

Buyer Agency

Under this system the Selling Agent is the Agent for the BUYER and has a duty to represent the Buyer's best interest, including:

  • Negotiate for the lowest price possible
  • Structure the transaction to the Buyer's advantage

This method could save you thousands of dollars, provides you with a Competitive Market Analysis of the property before you make an offer, allows the agent to show you both listed and unlisted properties and costs you absolutely NOTHING!


Comparison of Services Provided


Comparison Checklist

Services & Duties Provided



Arrange Property Showings



Assist with Financing



Provide accurate information



Explain forms & agreements



Monitor escrow and closing



Give you advice & counsel



Keep your bargaining and financial position confidential



Promote and protect your best interests



Negotiate the best price and terms for you



Point out reasons not to buy



Pass on info that may enhance your bargaining position



Assist in writing the offer with your best interest at mind



Provides exposure to both listed and unlisted properties



Provides a competitive market analysis







Consumers today are demanding better service and greater value than ever before. Home buyers and sellers expect hard work, loyalty and results from their agents -- in short, total representation and accountability by the real estate professionals.

Provincial laws and the everyday practice of real estate are changing to reflect this enhanced service expectation in the form of separate agency representation for sellers and for buyers. The concept of separate buyer agency is here -- because it makes good sense. Both home purchasers and home sellers can benefit from it.




*         Sellers benefit from buyer agency because it can eliminate the liability of the seller from misrepresentations or mistakes made by the other (buyer) agent to his/her buyer, who under the old sub-agency system, works for the seller.

*         Sellers benefit from buyer agency because it more clearly fixes the performance expectations, service responsibilities and accountability of each agent.

*         Sellers benefit from buyer agency because it eliminates the confusion -- "Whom does the other agent represent?"

*         Sellers benefit from buyer agency because it opens the door to the increasing number of prospective purchasers who insist on buyer representation.

*         Sellers benefit from buyer agency by attracting more transferee buyers because corporations are insisting on buyer agency for their transferring employees.

*         Sellers benefit from buyer agency because sellers become buyers and want the dedication, loyalty and accountability offered by the buyer's agent.




1.     Strive to locate the best home available to meet the buyer's needs and desires.

2.     Provide pertinent information and assist in making an objective evaluation as requested by buyer for desired properties selected.

3.     Provide price information and prepare an appraisal CMA for a property prior to making an offer.

4.     Prepare an offer and negotiate for the best possible price, terms & conditions for the buyer.

5.     Exercise skill, care and professionalism in all aspects of the transaction.

6.     Keep buyer fully informed at all stages of the transaction.




1.     Remain loyal to your Buyer Agent by promptly informing other agents, private sellers and builders of your Agency Relationship buyer's contract.

2.     Contact your Buyer Agent regarding all properties in which you may become interested; signs, ads, internet.

3.     Provide candid feedback and pertinent information, as needed, to expedite the buying process.

4.     Keep Buyer Agent fully informed at all stages of the transaction.



Ads, Signs, Web, Open Houses, Privates & New Homes

1.     Write down information or save the advertisement. Call Buyer Agent with your information so that we can get all the details for you.

2.     Do Not call seller's agent, the seller, knock on the door or approach the owner if you drive by. Any information about you may and will be used against you during negotiations if you decide to put an offer later.

3.     Disclose to other agents that you are under a Buyer's Contract at Public Open Houses or whenever you bump into another agent or seller. They'll respect that, think of you as a serious buyer and they'll leave you alone.

4.     Before visiting a New Homes site, let your Buyer Agent know so that we may register you with the builder (if they cooperate with Realtors, most do). This will allow us to negotiate for you and get paid by the builder.

5.     Inform your Buyer Agent if you are interested in a private sale even though some private sellers will try to entice you by telling you that bringing in your Buyer Agent will cost you more (as much as the commission) to buy their house. The reality is, a Buyer Agent will negotiate a better total-price, that includes the commission. Do not jeopardize a successful sale by negotiating face to face with a private seller because if the seller knows what they're doing, you'll overpay. If the seller does not know what they're doing, they'll screw up the transaction.


Call me @ 416-450-4503 to find out how I can help you find your Dream Home,
or to request listings of homes in 
The Greater Toronto Area, Canada!


Areas I service include, but not limited to:

Toronto, Toronto Waterfront, Mississauga, Oakville, Brampton, Milton, Burlington, Markham, Pickering, Ajax, Richmond Hill, Etobicoke, Regions of Vaughn, Peel and Halton. 

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